The Lady Dior bag is a classic for the Parisian house and twelve artists from around the world have put their visual art touch on the classic tote.
According to Elle, the handbag took its name from Princess Diana, who, while she was still Lady Diana, was always seen carrying the Dior Chouchou bag, as it used to be called before the fashion house changed the name in her honour.
As the rectangular bag, dubbed an ‘architectural feat’, has continued through the generations, it has captured the heart and eyes of women all around there world, and in 2016, Dior’s creative director Maria Grazia Chiuri reimagined the Lady Dior bag by kickstarting the Dior Lady Art Project.
According to Dior: “It is a concentration of the House’s excellence, season after season, as it continues to forge its timeless legacy, at the crossroads of modernity and excellence- becoming an object of art and desire, revisited by artists from around the world.”
Now in its sixth edition, the fashion house has picked 12 artists from all around the world to work with designers to reimagine the bag through their art-filled eyes.
The artists aren’t given restrictions as they design to their own expression.
This year’s artists have come from Dubai to Shanghai, to Tokyo and Dublin. They are: Manal Aldowayan, Gisela Colón, Johan Creten, Genieve Figgis, Gigisue, Antonin Hako, Zhang Huan, Leonhard Hurzlmeier, Yukimasa Ida, Daisuke Ohba, Li Songsong, and Lina Iris Viktor.
The 12 artists have used carouse techniques and craftsmanship for their handbags, which all express various sides of the artists’ personalities. In a final touch, all the finished bags are adorned with delicate ‘Dior’ charms reminiscent of the lucky talismans that founder Christian Dior was known to carry with him.
This year’s Dior Lady Art bags are a bridge between the notorious house and global cultures and as Dior has put it: “A connection through the combined prism of the imagination and exceptional savoir-faire. An ode to freedom.”
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